IDeaS Market Development Specialist - Europe (remote considered)

Job Locations UK-Marlow
Requisition ID
IDeaS (a SAS company)
Position Type

IDeaS iCIMS logo


Smart people. Great clients. A culture that fosters innovation, teamwork and professional enrichment. These are just a few reasons why so many individuals have built long and successful careers with IDeaS. That next individual could be you.


Headquartered in Bloomington, MN with our Global Technology center located in Pune, India, IDeaS maintains sales, support and distribution offices in North & South America, the United Kingdom, Europe, the Middle East, Africa, Australia and Asia. No matter what we're working on, our goal is to make revenue management so user-friendly, insightful, and profitable that revenue management professionals wouldn't think of going back to the old way of doing things.


Position Summary

The Market Development Specialist is responsible for initiating, qualifying and nurturing mutually productive communication with mid/senior level hotel executives to stimulate interest in IDeaS Revenue Solutions. This role is focused on identifying new business opportunities in defined market segments in the EMEA Region to drive achievement of pipeline and lead conversion goals. The primary metric for success is generating qualified leads passed and accepted by IDeaS Account Executives


For this role, you will have the opportunity to…

  • Qualify leads generated via Marketing Programs according to target market fit and sales readiness and ensure smooth hand-off of Marketing Qualified Leads (MQLs) to Sales
  • Identify new business opportunities in defined market segments in the EMEA Region to drive achievement of pipeline and lead conversion goals
  • Build a close working relationship with the Regional Marketing team to build out and support campaigns to nurture and drive new sales opportunities
  • Work with the Territory Sales Managers to build knowledge of the differing levels of market maturity across EMEA to enhance the right messaging and quality engagement
  • Execute customer-centric prospecting approach into target accounts identified by sales team, identifying decision makers and uncover critical business issues, whilst appropriately communicating IDeaS’ value proposition
  • Maintain metrics and report to sales leadership with weekly, monthly, and quarterly results
  • Work with the Sales Leadership & Marketing team to grow new areas of the business
  • Aid in CRM tasks and maintenance
  • Be aware of and comply with all corporate policies
  • Identify best practices to refine the company’s lead generation playbook
  • Support the sales organization with events and trade shows when required
  • Performs other duties, as assigned

 Do you qualify? You must have…

  • 4+ years of experience in hospitality revenue management, sales & marketing, phone sales or a high-volume customer contact position. Specific industry-related experience (preferably in hotels or the hospitality technology sector)
  • Ability to engage in a brief business-oriented conversation and articulate a relevant success story or value proposition through written and verbal communication
  • Ability to quickly establish rapport with contacts at all levels of an organization to navigate to the appropriate executive
  • Good team player with good communication & social skills.
  • Excellent time management and organization skills.
  • Proven creative problem-solving approach and strong analytical skills
  • Strong desire and ability to move up within a sales organization
  • Knowledge of hospitality technology landscape
  • Fluent English both written and spoken, additional languages desirable

Preferences for this role include…

  • Proficiency in Microsoft Office (Word, Excel, PowerPoint & Outlook)
  • Working knowledge of customer relationship management systems (i.e., etc.)
  • Experience with Marketing Automation tools ( i.e. SalesLoft)

Want to stay up to date with IDeaS culture, products and jobs? Follow us on LinkedIn


Additional Information:


SAS is an equal opportunity employer. All qualified applicants are considered for employment without regard to race, color, religion, gender, sexual orientation, gender identity, age, national origin, disability status, protected veteran status or any other characteristic protected by law.


Equivalent combination of education, training, and relevant experience may be considered in place of the education requirement stated above.


The level of this position will be determined based on the applicant's education, skills and experience.


Resumes may be considered in the order they are received.


IDeaS/SAS employees performing certain job functions may require access to technology or software subject to export or import regulations. To comply with these regulations, IDeaS/SAS may obtain nationality or citizenship information from applicants for employment. IDeaS/SAS collects this information solely for trade law compliance purposes and does not use it to discriminate unfairly in the hiring process.




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